Landing page conversion improvement

This time I helped the development team to optimize the conversion and the flow of the users with the only goal of increasing conversion.

One of the most important changes was the landing page hero picture where I suggested replacing the old video + prepositional phrase with a three steps explanation of the product.

Combined with some adjustments on the ads strategy we raised 30% of conversion for new users. This has been a major progress for the development of the business.

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If you want to know more about this porject don't hesitate and contact me!